CFP: 2013 Global Research Symposium on Marketing and Entrepreneurship

entrepreneurship-phd at lists.uni-due.de entrepreneurship-phd at lists.uni-due.de
Tue Sep 18 09:52:54 CEST 2012


From: Omura, Glenn [Omura at bus.msu.edu]
Date: Mon 17 Sep 2012 21:14

Dear all,

With this email we would like to share some information about the upcoming Global Research Symposium on Marketing and Entrepreneurship.  The theme for 2013 Symposium is

"[Money] Can't Buy Me Love-the Role of the Customer at the Marketing/Entrepreneurship Interface"

The symposium will take place in Boston, MA from August 7-9, 2013, as usual on the days immediately ahead of the AMA Summer Educators' meeting.

The deadline for 2-page abstract submissions is March 1st, 2013. Authors will be notified around April 1st.

More information will be made available on the symposium website under www.marketing-entrepreneurship.org.

All the usual topics are welcomed, but here are a few more we hope will encourage some new attendees to come:

*       Consumers of entrepreneurial output
*       Construct and instrument validation for entrepreneurial marketing research
*       Meta-analysis and comprehensive literature reviews on topics related to entrepreneurial marketing
*       Evaluative comparisons of alternative methodologies used in researching entrepreneurial marketing
*       Case and small sample studies in entrepreneurial marketing research
*       Grounded theory-based entrepreneurial marketing research
*       Competitive responses to entrepreneurial efforts
*       Entrepreneurial marketing activities in turbulent environments
*       Individual decision making in entrepreneurial marketing

Please let us know if you have any questions.

P.S. On a personal note: Can Uslay (Rutgers University) and Fabian Eggers (Menlo College) are  currently running a survey on M/E interface research priorities. You would help us a lot if you could answer a few questions under:

http://sjsu.qualtrics.com//SE/?SID=SV_cvI4UAwt5cDmpDu

Best regards,

Glenn Omura, Michigan State University
Fabian Eggers, Menlo College
Vince Pascal, Eastern Washington University Gerald E. Hills, Bradley University


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